Step by Step
Opening an indoor playground or trampoline park isn’t something you do overnight. That’s why we have created this step-by-step guide to support you in the process of preparing the purchase and eventually running your new playground or trampoline park.
Our over 20 years of experience combined with our customers’ experiences taught us that there are several things to take into account before purchasing and opening your playground or trampoline park. Make sure you know the local market for leisure activities, get to know your target groups and find out what competitive advantages you can offer. Of course ELI Play can help you finding and certainly creating those advantages! Take a look at the guide, download it here, and feel free to contact us to discuss the possibilities.
Starting your own indoor playground or trampoline park can be a time consuming process which requires a lot of determination from the entrepreneur. On the way to the opening you moght get the feeling that you will not reach the opening day. If you create personal goals and goals for the business before starting the process it will help you to stay motivated.
Not only the process from the start to opening can be a heavy and time-consuming process. Important to realize is that owning an indoor playground and trampoline park will not be a 40-hour day job. Most of the time playgrounds are open 7 days a week from 10.00 till 19.00 and Trampoline parks are often open during evenings as well. In the beginning a lot of hours will be handled by the owners themselves.
Next to the many hours you need to invest the project also requires a big commitment from you. In the end you’re the face of the organization and the ambassador of your organization. Your enthusiasm needs to motivate your customers and employees to visit and work for you.
Are you ready to realize your dream? Then it’s time for the next step!
After analyzing your competitors you see enough potential to open a profitable playground or trampoline park in your area or you've decided to find a different location. To realize your dream you will need a suitable building, ELI PLay can advise you with this.
ELI Play can tell you which requirements there are for your building and we can think with you about specifics like accessibility, central location, parking space, environment requirements etc.
Looking at different buildings can help you to make a good choice, think about how many space you'd like to use for your play structure or trampoline park. Next to the playstructure or trampoline park you need to take internal infrastructure into account. Your visitors would want to rest, eat, drink, etc. Don’t forget, more space often means a bigger play structures and thus a larger investment.
We recommend you to take a look at existing play grounds and trampoline parks to see what commercial opportunities owning one might offer you. Next to this it’s helpful to get a general idea of what a playground or trampoline park should look like according to your wishes. After visiting you can also consult with trade organizations for facts & figures, references and other information. Be prepared for the next step!
You made the decision to invest a big amount of your time in opening and running your own indoor playground or trampoline park. We’re really happy to hear this! Now the next step is to create a profitable project. To create a profitable playground or trampoline park it’s really important to look at your competitors. We advise you to find the answers to the following questions:
- How many indoor playgrounds and/or trampoline parks are there in your area?
- How many children live in your area and what does this mean for your target market.
- What are the experiences of your competitors?
- What form of attractions do your competitors offer and what could make you unique in comparisson to them?
Important in this phase is getting a good overview to make sure that opening an indoor playground or trampoline park in your ares is a profitable project. Is there enough demand in your area and do you have the opportunity to compete with your competitors?
To create a profitable organization and to make good choices it’s important to create a business plan. A business plan is not only important for yourself as a guide, but also when you need some financing from a bank you will need a proper business plan.
To write a good business plan it’s important that you get to know the sector and all the requirements that are needed to open your own indoor playground and/or trampoline park. Do you also need a business plan for the bank? Just check with them to verify what they expect from you!
Below you'll find some important questions to have answered for yourself and for your business plan:
- Which locations are suited and what are the requirements for the building?
- What are the costs to buy your own play structure?
- What does it mean to work in the recreation sector?
- Which network meetings are there?
- Which certificates/education do I need to open your own playground or trampoline park?
- What is my monthly budget?
- Is there space in my budget to hire staff?
- How do I make sure that my playground stays safe, clean and tidy?
- Which attractions would I like to have in my playground?
- Which requirements are there to open a catering facility in my playground and/or trampoline park?
To be successful it’s important to create your business plan. After doing all the research it’s time to start writing your business plan. When you take the time to surf around on different websites you will see a lot of website which can support you with this process. A well written business plan is complete but concrete, but also short and brief.
Elements that always are in a business plan:
- The purpose of your company.
- Current situation of your (future) customers (what is their problem now?)
- The solution for this problem.
- Motivation story why you want to open your own indoor playground and/or trampoline park.
- Market research Competitiors
- What is the product you’re offering.
- Which businessmodel are you going to use?
- Are you alone or with a team?
Your plans to open your own playground or trampoline park will not be realized without financing. When you have the possibility to finance the project on your own the financing is solved quite fast. In other ways, you should contact and make agreement with other financing parties.
Before walking into a bank or engaging into contract that you know how the financing will take place and what possibilities this gives you. The bank will discuss which financing options are best suited for your situation.
Each country has different requirements for indoor playground and trampolineparks. It's important to check what the requirements are and which licenses you need before you can open your own park. ELI Play has installed playgrounds and trampoline parks in over 27 countries (and counting) world wide. We have a lot of experience in this field and can support you in finding information.
You've come to the point that your relationship with ELI Play is getting tighter every day. After you choose your location we can start designing your play structure. When you're building a new location or when you’re renovating we can think about the layout together.
After we've received the drawings of your building and we received a budget indication, our design department can start designing your playground and/or trampoline park. We will take all your requirements into consideration and we will try to design everything according to wishes. After several feedback moments we can create your final design and price.
You agreed with the final design and you ordered your playground and/or trampoline park. Our production staff will start producing your playground and everything will be prepared to install your playground. In the meantime you can use the time to order different things like chairs, tables and catering equipment. In the meantime we advise you to think about the furnishing and the catering possibilities of your playground. ELI Play can provide you regular or custom branded furnishing.
After finalizing the production, your playground will be transported to your site and after delivery our installation team will start the installation of your project. The installation will take some time, this might take days to a couple of weeks, depending on the size of the project.
The opening of the playground is getting closer every day and it all depends on your budget if you’re going to hire staff. When you’re hiring people, make sure that your realize that your employees determine the first impression your visitors get. Make sure your staff is well educated and that they are familiar with all the norms and values. Make sure that there is a uniform appearance so your visitors will recognize your staff straight away.
If you don’t want to be at the playground all the time, you can think about hiring an office manager that will support you with giving your employees the right directions and make sure everything is in order.
After installation it’s time to get your playground certified. ELI Play works with TÜV. One of these companies will visit or check the design of your playground and will make sure everything is built according to standards. They will check if the playground is safe for all the visitors.
After approval you’ll receive a certificate which shows your playground is according the norms. From this moment your playground or trampoline park can be opened!
The moment you have been waiting for is here! Today you can open the doors of your playground and you can start to earn back your investment. Important is that during the openings-day you enjoy the fun and laughter from the children! You worked hard the last few months to achieve this goal!
After opening your playground you want to make sure that visitors come back. If your playground is clean and tidy customers will be more likely visit you again. In some countries ELI Play can support you with services like ball pool cleaning, maintenance and repair activities. You can contact us to discuss the possibilities.